Mary Egan – MBE Media
Mary has worked within the media industry for the past 25 years within several major companies and is presently managing her own consultancy business MBE Media offering advice and expertise on all aspects of brand extension, sales, marketing and copyright to increase her clients’ exposure and sales.
Commercial Rights and Licensing
Mary started her career with BBC Worldwide working within their Commercial Rights Department who contractually clear programming with copyright holders, artists unions and agents.
Following an international sales role for the Middle East & Mediterranean markets Mary became Business Director for BBC Worldwide Americas in New York, restructuring their Contracts & Clearance Division. Later Mary moved to Canada as Director of Programme Sales for BBC Worldwide Canada Ltd. In 2002 she was promoted to Vice President of Sales managing BBC activities and distribution for Discovery Communications Inc. In the same year she was awarded the Queen’s Award for Enterprise International Trade.
Marketing and Business Development
In May 2007 Mary joined PA Images; the photographic division of the Press Association where she was responsible for worldwide sales and marketing operations, leaving the company in 2013. Whereupon she started her own business development company MBE Media, delivering consultancy advice and expertise on all aspects of media copyright, business development, sales and marketing to individuals and client companies within the creative industry.
IP Management and Strategy
She has been an executive board member of British Association of Picture Libraries and Agencies (BAPLA) and took an active role within their Lobbying Working Group. During 2012/13 Mary was a group member of the Copyright Licensing Steering Group (CLSG) which oversaw the implementation of the primary recommendations from the report Copyright Works: Streamlining copyright licensing for the digital age, (an independent report by Richard Hooper CBE and Dr Ros Lynch, July 2012) ensuring continued cross-sector collaboration focused on further streamlining of copyright licensing. Mary is currently an Executive Board member of FOCAL International (Federation of Commercial Audio Visual Libraries) a professional not-for-profit trade association formed in 1985; it is fully established as one of the leading voices in the industry, with a membership of over 300 international companies and individuals.